Started earlier this year by Nicole Keane, F. Rock is what all these other bags aren't. They're local...all the labor is done in Massachusetts, and most of the materials are sourced here. They're green...the leather and fabrics are all reclaimed. They're priced right...bags start in the low $200's. And perhaps most importantly, they're unique...you can have the bag custom designed to your specs, just as we did.
When I asked Nicole what she wanted to do with F. Rock, this is what she had to say:
"The most important message that I try to convey, and will be developing further, is 1) sustainability and style can coexist and do in F. Rock. One need not sacrifice style for sustainability as a consumer or as a business owner; it just requires a touch of creativity and inventiveness and 2) sustainability is and should be not a product-only commitment. It is a 360 concept that integrates one's business, environment, community and product into one closed-loop system. I feel as if these touchstones keep me honest (as the saying goes) and keep my business decisions always focused on and connected to my core brand values. Also, the bag is Boston-based and inspired by the city and vintage days gone by."
Needless to say, we love the bags, and are psyched that we're going to be able to offer them to our customers as well (yeah, these would make a sick Hanukkah or Christmas gift). Hopefully we'll offer you a bGreen collection, a few styles we put together that you can buy right off the rack.
If you're looking for a completely custom bag, we can set you up with that too. The process is super easy. Pick your bag style, pick your leather, pick your fabric, pick your hardware, and you're done. It took a few weeks to get the bags. After all, they are custom made! Nicole is great in dealing with any special requests or tweaks to your design.
We designed two bags, and they couldn't have been more different. One says, "what up boardroom" and the other says "what up classroom." Check out our gallery of our bags, shot in Boston's North End, and if you're interested in your own, you can customize and buy them here.
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[...] This post was mentioned on Twitter by bGreen and Lee Schneider, F. Rock . F. Rock said: Check out the F. Rock blog feature by the guys at bGreen today! http://bit.ly/3ikxOO [...]
ReplyDeleteFantastic collection, thanks for the share, once again you have impressed.
ReplyDeleteFantastic collection, thanks for the share, once again you have impressed.
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