While chowing some Chicken Parm over Penne with an Arrabiata sauce at Il Panino Express the other night, we were talking about search, ads, and search results. Turns out, it's harder to find us via search than it is for A-Rod to get a hit in October. While we acknowledge our site isn't SEO ready, we really expected better results than what we got. Below are a few search terms we thought we should/would like to show up under. Check it out. Pretty interesting, and something we're going to have to throw some resources at going forward.
Search Term: green boston
Top 5 Results: Green Dragon Tavern, Boston Green Tourism, Boston Green Building, Boston Redevelopment Authority, Making your trip green - Boston Globe
Search Term: green home
Top 5 Results: GreenHome.com, HGTV Green Home 2009, GreenHome.org, Sierra Club Green Home, The Green Home Guide
Search Term: green building
Top 5 Results: U.S. Green Building Council, Greenbuilding.com, Green Building - EPA website, Green Building - wikipedia, Thegreenbuilding.net
And the most disappointing one of all...
Search Term: bgreen
Top 5 Results: NatureUSA.net, bgreenapparel.com, bgreentoday.com, B Green Design, B Green Hangers
Without boring you too much, it's not until you search for "bgreen lifestyle" that we begin to show up. I'd give us a F- right now. We need to be an A- within the next few months if we're hoping to drive traffic to the site via search. Stay tuned.
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